TravelRink

Stacy and Adam Aldrich are avid family travelers and have lived all over the United States. They wanted to share their experiences in the hopes that more families could enjoy their time together hassle and stress free. TravelRink, an online family travel website, was created to make family travel easier for parents and more exciting for everyone on vacation. TravelRink – Family Trip Advisory was officially launched in November of 2011. You can visit the website at www.travelrink.com to find helpful travel tips for parents, great places to visit, ways to find sitters on vacation and many other resources that will help your travel experience with kids be positive. TravelRink is setting the standard for family vacation travel. TravelRink tests destinations all over the country to prove one thing: Your whole family is going to enjoy their vacation. A destination adorned with this travel rated badge guarantees a vacation designed to exceed every family condition and ensure safety, fun and relaxation along the way. TravelRink's name is centered on a curve within a dark blue outer band using a rectilinear geometric sans-serif typeface. The band or "rink" encompasses (no pun intended) an 8-point compass rose or "compass star". The cooler light blue inner band naturally recedes drawing the eye to the higher contrast center star. A subtle highlight was added to give the badge some depth. Details are very important to TravelRink. Did you notice the compass star was formed by 8 connected capital Ts?

TravelRink
brand identity
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